Maltese DownUnder TV show is back on air for Season 4 on Channel 31
The popular Maltese DownUnder TV program in its Season 4 is back on air on Channel 31 (C31) . The original plan was to produce Season 4 earlier on this year when C31’s broadcast licence was first extended by the Federal Government for 6 months. The reviews for the program were really good and encouraging, with viewers asking for more.
The production team led by Marlene Scicluna and Mark Avellino approached a large number of businesses and companies run by Maltese. Unfortunately, only a handful of sponsors were interested in sponsoring the program. As for the first three seasons the production depended on financial support from the same few sponsors, the team felt that running a crowd funding campaign might help to ease the pressure off them. However, that campaign was not successful and not enough funds could be raised in time to start production. Only four Maltese Associations and Groups in Melbourne pledged their support.
With the second broadcast licence extension granted by the Federal Government and with the constant great reviews, the production team decided to give it another go and the response has been great. With some hard work, the required sponsors came on board. The team found it very frustrating to see Maltese businesses not backing initiatives, like Maltese DownUnder, who now have a proven record of attracting good audiences, both on free to air TV and online.
The basic criteria for interviews on Maltese DownUnder are that the people interviewed on the program are Maltese in Australia or Australians of Maltese descent. The aim is to inform and entertain our audience through stories that inspire and strengthen the pride of all Maltese Australians. This is why the show is bi-lingual, Maltese and English, to preserve and strengthen the cultural links for all Maltese Australians. Among those features are artists, musicians, sports people, actors, authors, cultural themes and food.
In its first 3 seasons Maltese DownUnder has featured 108 stories. Among those interviewed were soprano Amelia Farrugia, actor Paul Capsis, fashion designer Jason Grech, musicians Nicky Bomba and Fr Robert Galea, international DJ Joven Grech of Tenishia, painter Paul Borg, cabaret artist Danielle Asciak, film director Grant Scicluna, ocean rower Tim Spiteri, children’s author Deborah Abela and the President of Malta, Marie-Louise Coleiro Preca.
Going by the statistics provided by C31, an average of 1500 people watch each episode of the show on C31’s apps for iOS, Android, Smart TVs and the web. To date, there were about 11,000 views on the YouTube channel, which was set up not that long ago.
With the show available not just on free to air TV in Melbourne but also via our online platforms, the featured stories were expanded to NSW for Seasons 2 and 3.
A show teaser is available from the Facebook page www.facebook.com/MalteseDownUnder The production team also reached out to electronic newsletters such as this newsletter MCCV News and The Voice of the Maltese, as well as community radio Stereo 974 to spread the word. A YouTube channel www.youtube.com/channel/UCD-GopxuIi31s9S0ZEJw6AA was set up where we are uploading every single segment individually, so viewers can pick and choose which segment to view.
Coming up in Season 4 are interviews with artists, actors, musicians, inventors, sports people, entrepreneurs, prominent persona-lities, a former homicide detective, authors and an interesting migration story linked to the very first Maltese settler in Melbourne; as well as food and a few interviews related to the Maltese community in Australia.
Tune in on C31 (channel 44 in Melbourne) every Sunday at 4pm with repeats on Monday at 2pm and Tuesday at 2.30pm or watch anywhere around the World via LIVE stream on www.c31.org.au/series/1313 where you can also find our latest shows on demand.
For those with a smart TV who are able to access YouTube, search for Maltese DownUnder, subscribe to our channel and you can watch the individual segments on demand, on your TV.
For more information you can follow the program news on their Facebook page, Maltese DownUnder or via twitter on @maltesetv. Alternatively you may send an email to firstname.lastname@example.org.